Brand Agency
·8-Week Operating Model

Herman Scheer
Big Los Angeles branding and design agency. Trained their entire team from zero to full AI production. Now producing client-ready campaigns visible in supermarkets across America.
“
Jeremy taught our group to fish. In the deep, murky, ever-changing seas of generative AI, Jeremy has provided guidance and solutions for our creative challenges that have fundamentally changed how we deliver value and world-class creative to our partners. And made it fun to boot.
John Scheer, CEO, Herman Scheer
$4.5M
Estimated year-one production savings
Zero to full
AI production capability
New services
Profitable AI offerings to clients
Clients asking about AI. Agency at zero.
Herman Scheer is a major Los Angeles branding and design agency working with CPG brands. Their clients were asking about AI capability. The agency had zero structured AI processes — no shared methodology, no quality standard, no way to offer AI as a reliable production service.
Full team. Zero to production.
We trained their entire team from zero. Before the training was even finished, they were producing client-ready assets — image, copy, video, and full campaigns ready to go out into the world for major CPG launches.
$4.5M in estimated year-one savings. New revenue streams.
Their clients were asking about AI before their team could answer. Now the answer is a service line — and an estimated $4.5M in year-one production savings.
Estimated production cost savings for year one: $4.5 million.
Campaign work produced by Herman Scheer with the operating model — zero to full AI production in weeks.
“We've been able to offer new and very profitable services to existing clients and use our skills to package new offerings to new clients as well. We feel comfortable moving into this new AI-powered world — that we are not falling behind, nor will we get eaten up by another agency or any AI creative agencies that are out there.”
— Adam Brown, Creative Director, Herman Scheer
Your clients are asking about AI. Find out where you stand.
Two minutes. Ten questions. The answer your next pitch needs.